You Are Solving The Wrong Problem « Aza on Design

You Are Solving The Wrong Problem « Aza on Design

There is some problem you are trying to solve. In your life, at work, in a design. You are probably solving the wrong problem. Paul MacCready, considered to be one of the best mechanical engineers of the 20th century, said it best: “The problem is we don’t understand the problem.”

Written on March 18, 2012